2020 Elections seem to excite voters more than before. It has been four years since we observed Donald Trump creating the momentum as the...

One would hardly argue that Corona beer is one of the most recognizable beer brands in the world. Having a label of golden a crown on...

The Coronavirus outbreak is causing global stock markets to plummet and spread panic towards businesses, investors, and cities. There are...

If consumer data is honey, AI is the queen bee. AI is evolving how Marketing operates on a massive scale. Artificial Intelligence will...

"If a tree falls in a forest, but nobody is there to hear it, did it make a sound?" If it has an excellent Public Relations team behind...

As a startup, building an audience is a crucial, essential necessity, and exactly Public Relations can turn you from average company to a...

This article was originally published on Forbes.com Conventional marketing tactics usually lead to typical outcomes — what if we try...

What do you think shall happen if you decide to build a house without having a construction plan or not following the instructions? It...

Don’t trust anyone who says content marketing is the future of the business, they lie. Because it is business’ present and it is...

Did you know that 92% of customers trust an earned media coverage over traditional ads? People lean more towards online publications to...

Consumers love video content! The demand for moving visuals is rapidly increasing. According to Smart Insights (2019), “72% of consumers...

Yikes! You got that right. According to the 2018 Telstra Small Business Intelligence report, 62% of customers will stop considering...

Smartphones have become an unseparated part of our lives, they give the pace, sort and control the information we receive and perceive,...

“Strategy” is one of those terms that everyone seems to be throwing around these days. If you do have a digital strategy in place, there...

“Content is fire. Social media is gasoline.” said by Jay Baer on the correlation of content marketing to a good social media strategy. In...

How targeted advertising can significantly change you make business The Swiss media of Das Magazin launched an investigation into the...

What are the requirements to apply for a verified badge? Instagram is one of the most popular services in the world, whose audience is...

When moving from the era of large data to the era of "big analytics", the amount of information that you leave about yourself - your...

Social networks have become an integral part of our lives. We use them for business correspondence, on the road in public transport, for...

Is overnight success realistic? In reality, the ladder to prosperity is a long one. Very few people are allotted the chance at fame, for...